Tuesday, September 1, 2015

Increase Sales with Back-To-School Promotions!



Once school begins parents hit the ground running!  Make sure the parents in your area, or the college students attending the University down the road from you are fully aware of everything your business can do to help make their lives easier! Take a look below at these five great promotions to help increase your business:


  1. Celebratory Dinner- We all know that buying Back-To-School supplies can add up really quick!  Think about providing a special discount to families that join you for breakfast, lunch or dinner and provide the ‘Back-To-School Supply’ receipt.  Don’t want to offer a discount? Simply advertise something as simple as ‘Start the School Year off Right’ and this will do the trick to attract families after the first week of school.
  1. Breakfast Boxes- School mornings are nothing but hectic!  Make sure your customers know that you have healthy, ready to go Breakfast Boxes to help save them time… and heck, maybe they can even sleep ten minutes later! Don’t offer Breakfast Boxes? Just advertising your nutritional breakfast menu along with being able to call your order in along the way will be sure to help increase your morning traffic!  Near a University?  This is PERFECT for campus students who are always rushing between classes!
  2. Brown Bag Lunches- This is similar to helping parents get breakfast together!  Offering ready to go brown bag lunches is a must that local parents and campus students must know about! Put together a special menu where parents and students can pick and choose a few different items to include in the ‘Brown Bag Lunch’ for a set price.  Guarantee you will see their faces more and more!
  3. Ready-Made Dinner- Once school begins it is not just the mornings that are hectic.  There are tons of after school activities and running around that parents and students on campus face daily.  Ready to go family meals are a wonderful and healthy idea to promote around this time because, well simply, there is just not enough time in the day!
  4. Care Packages- Sending your child away to college is never easy!  If you offer special care packages make sure the parents in your community know!  Students will be missing their favorite restaurants so this is a wonderful opportunity to generate some extra business all while making the students away feel right at home!

Need help creating these promotions?  Contact the marketing department today so we can help get the promotions rolling! 

Written by: Megan Ricca

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