Why You Should ‘Claim’ Your Review Sites!

Tripadvisor, Urbanspoon, Yelp, Google Plus and even Facebook. These are some of the major sites your business will receive reviews on. If that isn’t enough of a reason to claim these pages, we will give you a few more. Claiming your business listing on these review sites allows you to not only edit and update the information listed about your business but you can respond to any reviews that come into the system. You should also claim your listing to protect yourself against disgruntled ex-employees or customers.  If the page is left unclaimed you can mark the business 'Closed for Business'! Now you don't want that, do you?

As someone who is diving into their daily duties of being an owner, a chef, a janitor, or even a waitress; we know you don't have time to focus on your online presence as well. With our new Social Media Management and Reputation Monitoring platforms we are able to handle all the editing and responding for you. We have a knowledgeable marketing team that responds to negative reviews in a personal manner for you. Every response is created to pertain to that specific review and complaint from your customer. Nothing we do for these responses is auto generated or copy and pasted from Google.

Making sure you are attending to each of these matters is a integral to your reputation. Many customers ask us if they can delete these negative comments that they receive. You do not have the capability to do so on these, nor do we. These sites are almost the equivalent of a blog forum and people have their freedom of speech. Some people say there is no such thing as bad publicity, and I would have to agree; it’s all about how you handle it. Ordereze is offering a solution so you can get back to your in store presence. All you need to do is help us claim the accounts!

Below are some links with step by step instructions on how to claim these business pages!

• Claim your Facebook business account by clicking here
  
• Claim your Google business account by clicking here
• Claim your business on Yelp by clicking here
• Claim your business on Urbanspoon by clicking here
• Claim your business on TripAdvisor by clicking here
  
  
  Written By: Cody Schantz

Why Your Online Presence Matters

In this digital age, having a website makes a world of difference in gaining clientele. Keep and gain your clientele by incorporating different social media platforms on your website. It is no longer enough to just create a website. Engage your guests by making it as interactive as possible. Allow them to explore your restaurant virtually. 

This can be done in a few ways:

Mailing List

  Creating a mailing list is a great way to reach your guests. It gives them a chance to receive updates and promotions that will encourage them to want to visit your restaurant more. It shows that you are taking an interest in reaching out to them, which is always important.

Facebook

  Facebook is huge.  A simple post can reach thousands of potential clients, even though it may not seem that way. Target your demographic in your own way through text, pictures or fun quotes. This is a fun way to get your clients involved because they are able to browse and see what you're up to on their own time. They can comment, like and share your posts and pictures as well which in turn will show up in their friends' News Feeds.

Review Sites

  This is a great way to show off just how great you are! Showcase and highlight positive reviews on your website. Give your guests a spot to leave a comment about their experience. Make sure there are sections for their names and dates. If you feature a guest review, they will feel appreciated that you took the time to showcase their experience with you. It shows concern and consideration for how you treat your guests.

Online Reservations

  A simple yet effective way to get people in the door that much faster. Utilizing applications such as OpenTable on your website is a great way to give guests the option of convenience, which is important. It also allows you to keep your phone lines clearer. Using OpenTable is great because members can gain “points” for dining. When restaurants offer this option, it gives you more of an opportunity to fill more seats.  Although Ordereze currently does not offer Online Reservations as a part of our company, here are five major third parties we could suggest you look into!

• Yelp SeatMe
• Rezku
• Open Table
• Restaurant Diary
• UReserv

Written By: Cody Schantz

*Ordereze is not affiliated with any of the suggested reservation companies named above.  Any extra charge or work required by these companies are not covered under you monthly hosting with us.

How can Ordereze help you successfully market your business?

Not only is Ordereze filled with many employees who aim to market your business successfully, we actually care about what you need in order to do so. All of our employees at Ordereze research your company and make sure they help you find ways to help you better brand your business. There are some basic marketing laws every professional should know and utilize but that’s not all it is about. That’s something we pride ourselves in here at Ordereze, we take the time to know you.

With customers all over the country we learn the ins and outs of many states. Environment is a huge factor in how you market your business. You can be the classiest steak house in the neighborhood or the best known dive bar down the street where everyone knows your name. The people you are marketing too have different needs and different interests and we must keep this in mind. Of course we learn what you want and add that on to how we research your surrounding population.

Competition, you either love them or you hate them! You would be surprised how much you can benefit from your competition. With our Social Media Management platform in conjunction with social media will allow you to have access to analyze your competitions marketing, better your brand and leave them in the dust! What do you offer that these people don’t? I don’t mean just your product; I’m talking everything from your hardwood floor to the way your staff treats your customers. Every business has its strengths and weaknesses; focus on your strengths and the weaknesses get downplayed so you really stand out! 

Of course we help you come up with all these brilliant ways to build your brand #BYB! Once we come up with these ideas and put them into action we will help you assess what is working and what needs improvement. From there we continue to grow with new ideas and strategies to expand your brand and continue to adapt with your marketing. Marketing isn’t a stand still business, marketing changes and we keep our eye on the ball so we can put that in affect for you. Market with us and we will continue to help you grow!