Ring In The New Year The Right Way!

New Year's Eve is one of a restaurant's busiest holidays! Are you fully prepared? Let us help you market your business by creating flyers, marketing materials and email blasts that set you apart from your competitors!

1. Happy New Year:
    Not doing anything special? Why not wish your customers a Happy New Year!

2. Are you open?

    Open for New Year's Eve? Let your customers know they can dine with you to celebrate!

3. Having a party?

   Hosting a celebration party? Spread the word so your customers can make plans now!

4. Offering a special menu? 

    Let us create a flyer to help promote those special items you will be offering!

No matter what your doing this New Year's don't forget your loyal customers and be sure to update them with what's happening at you're business. Have a Happy New Year!

Eat, drink and crank up the merry!

With the holidays approaching at the speed of lightning and everyone doing their last minute running around, your business should be booming.  When advertising on Social Media, people want to feel that they are part of the family.  Don’t be afraid to snap photos of your holiday décor, people will love it.  What about that special menu you have? Take pictures of the food! It is known that people eat with their eyes first so the more photos, the better.

 Christmas is just a little over a week away.  Are you going to be open? Do you have a special menu? Are you taking reservations only? These are major things your customers want and need to know.  

 

How about celebrations?  Are you having an ‘Ugly Sweater Contest'? People love quirkiness, all you need to do is get the word out.  OH WHAT FUN! This is a great opportunity to have some drink specials, maybe give out some prizes, and not to mention – see your customers dressed to the nine in nerdiness. 

No matter what you have planned, our marketing team is here to help you with all your needs for the events.  Just give us the details and we’ll get to work! Just call us Santa’s little helpers… 

 

Top 10 Ways To Promote Your Business This Holiday Season

Every holiday season we all seem to become so busy that we forget the little ways to market our business.  Marketing your business during the holiday season is the best way to make extra money with the least amount of work.  Think about it...Normally you have to plan and be very creative in the slow season to help with getting customers in the door.  However, during the holidays people are looking and you just need to remind them where they can find what they are looking for. Below are some great ideas on how to increase your income this holiday season without too much hassle.

1. Family Holiday Dinner
Get into the spirit!  Many people are looking for places to go that will help accentuate their holiday spirit.  Frozen Hot Chocolate, S'mores, Christmas Ham, Champagne, Mashed Potatoes and the list could go on!  Offer a weekly family dinner on Sundays (or your slowest day of the week).  This will be where you invite your social media and email followers to come in with their family and enjoy a family Christmas dinner off a prixe fixed menu.

2. Private Parties
Now is the time of year people are looking for places to throw their celebrations.  Make sure you get that information on to your website and send out a 10% off your next party of 20 people or more to your mailing list.  Even if only two people reply that is still two more parties than you would have had and about an extra $400-700 in your monthly revenue.

3. Themed Restaurant Parties
Invite your customers in for a special party night; Some themes could be Ugly Sweater Party, Breakfast with Santa, Christmas Holiday Party, etc.  You send out a special invite to your mailing list customer for a prixe fixed menu or discounted drinks for 'being a part of the family'.

4. Gift Card Sales
Encourage guests to wrap up their holiday shopping early with gift cards. Or, tie up some loose ends by getting a gift card for a stocking stuffer.  Run a promotion to help entice them, "Buy $100, Get $20 for Yourself".

5. Holiday experience for two
Combine your business with another local vendor!  Combine two different experiences together for a cheaper price.  Dinner and a show, tailgate and take-out, etc.  There are so many options, and given your location your idea will be very unique compared to other restaurants around you.

6. Party Catering
Everyone is having a party this season, but not everyone has the money to rent space.  So they have it at home where they can enjoy their friends' company without the added expense.  Offer your customers a hassle-free party by ordering the party-to-go.  Party platters and/or specials should be represented through emails, social posts and in store.

7. We'll Handle The Sides
You may have customers who want to cook their own meat but don't have time, room or patience to make the sides.  Maybe you just make them better... who knows!?  Let your customers know they can order the traditional holiday sides from you to lighten their load.  They'll thank you later!

8. Holiday Hours
Let people know!  People won't know if you are open or closed if you don't let them know.  If you are closed send out a nice email wishing your customers a Happy Holiday.  If you are open let them know so they have you if they end up burning the holiday ham.

9. Thank Your Customers
Discounts and giveaways, although nice, can be costly.  Don't feel like giving anything away?  Just send your followers a simple reminder thanking them for their patronage and wishing them a happy holiday season.  This goes a long way!

10. Increase Email List Opportunity
Building your mailing list is critical!  Anyone who dines-in, takes-out, orders online, buys a gift card or has you cater their party should be giving you their email address.  This will help increase repeat traffic and promote customer loyalty.

To Gobble or Not to Gobble!

In just TWO days families all over will ruin their Thanksgiving dinner!  Well OK! Not every family, but what a great way to bring in some last minute cash!  Putting a catering order in takes time, we know this!  Think about how great it would be if you had ‘Ready-To-Go’ meals for the ones that burn their turkey, or for the ones whose dog ate the mashed potatoes! If you are open Thanksgiving Day you will most likely be serving dinner with all the fixings.  Package some aside so your customers can call and you can save the day!

We all know how Black Friday can be.  Ever think about opening early that day to have an ‘Extra Early Bird’ special for all those shoppers? Why not?! Offer coffee and breakfast for those ready to run rapid to get their holiday shopping started.  You can even get them in the door two days in a row by having a special ‘Small Business Saturday’ deal that only your Black Friday Customers are able to get. It may be a little too late to get your Marketing Material from American Express for Small Business Saturday BUT never worry! Your personal marketing team here at Ordereze is ready to help! Let us know if you need help with some ideas for Black Friday and Small Business Saturday. You even still have time to have last minute Thanksgiving material made!

BUT WAIT! How can you forgot about Cyber Monday?!  Offering a special promotion for those of your customers who place their order online is a fabulous way to bring in some extra dough.  People get tired of leftovers pretty quickly, offering a special code to enter when placing their dinner order that evening may be a great way to get a surplus of take-out meals that day.

Enjoy your weekend, but don’t get too comfortable! The December Holidays are just weeks away. The more we help, the merrier it gets! Reach out today for Marketing Assistance!

From Our Family to Yours!

Celebration Season Is Here!

Are you ready for this holiday season? For many, this is the busiest time of the year! While many restaurants are gearing up for this rush in business, are you prepared? Don’t fret! We have the list of holidays you should keep in mind to push during the seasonal rush.

Here are just a few of the major upcoming holidays to prepare for:

1. Thanksgiving – November 26th 

Offering a special menu? Closed for the holidays? Let your customers know!

2. Black Friday – November 27th 

Do you offer gift cards? Are you located near a shopping mall or busy area? Offer gift card discounts or specials for those busy holiday shoppers! 

3. Hanukkah – December 6th – December 14th

Are you offering a special menu? Share it with your customers! 

4. Christmas – December 25th 

Are you open for Christmas? Are you offering a special menu or catering? Why not prepare now and get those orders in early! 

5. Kwanzaa – December 26th – January 1st

Are you doing anything special for Kwanzaa? Your customers would love to prepare their holiday's plans to include a trip to your business! 

6. New Year’s Eve – December 31st

Are you hosting a party? Or a special menu for the ball drop? It's never too early to plan for the New Year!

7. New Year’s Day – January 1st

Are you opening for New Year's Day? Running any specials? Tell your customers now to let them prepare for the holidays!